From 3b14de35da46b64a24f44c042f1b2961c6586186 Mon Sep 17 00:00:00 2001
From: thePR0M3TH3AN <53631862+PR0M3TH3AN@users.noreply.github.com>
Date: Fri, 10 Oct 2025 12:56:46 -0400
Subject: [PATCH] chore: adopt gpl licensing and lowercase bitvid

---
 AGENTS.md                                     |  10 +-
 CONTRIBUTING.md                               |  40 +
 LICENSE                                       | 693 ++++++++++++++++++
 README.md                                     |  14 +-
 TRADEMARKS.md                                 |  21 +
 blog.html                                     |   4 +-
 components/disclaimer.html                    |   2 +-
 components/profile-modal.html                 |  14 +-
 components/upload-modal.html                  |   2 +-
 config/instance-config.js                     |  36 +-
 config/validate-config.js                     |   2 +-
 ...View_Rating_&_Retention_Penalty_Scoring.md |   4 +-
 ...anced_NIP-35_+_WebRTC_Check_Integration.md |   4 +-
 docs/design-system.md                         |   4 +-
 docs/feed-engine.md                           |   2 +-
 docs/kitchen-sink.html                        |   4 +-
 docs/moderation/README.md                     |   6 +-
 docs/moderation/nips.md                       |   2 +-
 docs/moderation/web-of-trust.md               |   2 +-
 docs/nostr-analytics.md                       |   4 +-
 docs/nostr-auth.md                            |   2 +-
 docs/nostr-event-schemas.md                   |   8 +-
 docs/nwc-compliance.md                        |   2 +-
 docs/qa.md                                    |   2 +-
 docs/watch-history-logging.md                 |   4 +-
 index.html                                    |   6 +-
 js/index.js                                   |   4 +-
 js/nostr.js                                   |   4 +-
 js/nostrEventSchemas.js                       |   6 +-
 js/ui/profileModalController.js               |  20 +-
 js/videoEventUtils.js                         |   4 +-
 js/viewCounter.js                             |   2 +-
 package.json                                  |   3 +-
 tests/nip71-base-event-tags.test.mjs          |   6 +-
 tests/validate-config.test.mjs                |   2 +-
 torrent/beacon.html                           |   2 +-
 views/about.html                              |   2 +-
 37 files changed, 855 insertions(+), 94 deletions(-)
 create mode 100644 CONTRIBUTING.md
 create mode 100644 LICENSE
 create mode 100644 TRADEMARKS.md

diff --git a/AGENTS.md b/AGENTS.md
index ba606920..98182d76 100644
--- a/AGENTS.md
+++ b/AGENTS.md
@@ -1,6 +1,6 @@
-# Bitvid — AI Agent Guide
+# bitvid — AI Agent Guide
 
-This guide tells AI agents how to keep Bitvid aligned with the current product direction. Follow it whenever you touch code, content, or documentation inside this repository.
+This guide tells AI agents how to keep bitvid aligned with the current product direction. Follow it whenever you touch code, content, or documentation inside this repository.
 
 ---
 
@@ -16,7 +16,7 @@ This guide tells AI agents how to keep Bitvid aligned with the current product d
 * **Primary transport:** A hosted video URL (MP4/WebM/HLS/DASH) that the `<video>` element can stream directly.
 * **Fallback transport:** A WebTorrent magnet that includes browser‑safe trackers plus optional HTTP hints.
 * **Runtime behavior:** Call `bitvidApp.playVideoWithFallback({ url, magnet })` in `js/app.js`. This function orchestrates URL probing and magnet fallback, delegating low-level stream handling to `js/services/playbackService.js`. `js/playbackUtils.js` now provides magnet/session helper utilities rather than the playback entry point itself.
-* **Content contract:** Bitvid posts (Nostr kind `30078`) must include a `title` and at least one of `url` or `magnet`. Prefer to publish both along with optional `thumbnail`, `description`, and `mode` fields. When mirroring to NIP‑94 (`kind 1063`), copy the hosted URL and (optionally) the magnet so other clients can discover the same asset.
+* **Content contract:** bitvid posts (Nostr kind `30078`) must include a `title` and at least one of `url` or `magnet`. Prefer to publish both along with optional `thumbnail`, `description`, and `mode` fields. When mirroring to NIP‑94 (`kind 1063`), copy the hosted URL and (optionally) the magnet so other clients can discover the same asset.
 
 ---
 
@@ -70,9 +70,9 @@ Document the run in PR descriptions so QA can cross-reference results.
 
 ---
 
-## 6. Moderation Quickstart (Bitvid)
+## 6. Moderation Quickstart (bitvid)
 
-The moderation and admin list tooling remain active in Bitvid and must follow Nostr moderation policies and QA steps. Review `docs/moderation/README.md` and these key expectations:
+The moderation and admin list tooling remain active in bitvid and must follow Nostr moderation policies and QA steps. Review `docs/moderation/README.md` and these key expectations:
 
 1. **Report thresholds:** Parse NIP-56 reports and compute `trustedReportCount` using **only F1 followers**.
 2. **Default behaviors:** Blur thumbnails at ≥3 F1 `nudity` reports and block autoplay at ≥2.
diff --git a/CONTRIBUTING.md b/CONTRIBUTING.md
new file mode 100644
index 00000000..8da70311
--- /dev/null
+++ b/CONTRIBUTING.md
@@ -0,0 +1,40 @@
+# Contributing to bitvid
+
+Thanks for helping build an open video ecosystem on nostr!
+
+## License Model
+
+- **App** (this repo): GPL-3.0-or-later
+- **Potential SDKs/embeds** (if split later): Apache-2.0 (to keep integration friction low)
+
+All contributions to this repository are made under the repository’s license (GPL-3.0-or-later).
+
+## Developer Certificate of Origin (DCO)
+
+We use the DCO to keep contributions simple and legally sound. Sign your commits with `-s`:
+
+```bash
+git commit -s -m "feat: add cool thing"
+```
+
+This adds a `Signed-off-by: Your Name <you@example.com>` line and certifies you have the right to contribute under the project license.
+See [https://developercertificate.org/](https://developercertificate.org/) for the full text.
+
+## (Optional) Contributor License Agreement (CLA)
+
+If we later introduce **dual-licensing** options (e.g., commercial licenses for enterprises), we may add an *optional* CLA for contributors who want to grant relicense rights. You will be asked to agree explicitly in any PR that requires it. We will keep community use under GPL-3.0-or-later.
+
+## Code Guidelines
+
+* Prefer small, focused PRs.
+* Add tests where reasonable; keep UI accessible.
+* Follow existing formatting/lint rules.
+* Update docs and user-facing text when behavior changes.
+
+## Security
+
+If you find a vulnerability, please email **[security@bitvid.network](mailto:security@bitvid.network)**. We’ll coordinate a responsible disclosure window before public release.
+
+## Trademark
+
+The **bitvid** name and logos are trademarks (see `TRADEMARKS.md`). Don’t use them in ways that imply official sponsorship or confuse users. “Powered by bitvid” attribution is encouraged.
diff --git a/LICENSE b/LICENSE
new file mode 100644
index 00000000..ace676e1
--- /dev/null
+++ b/LICENSE
@@ -0,0 +1,693 @@
+bitvid — decentralized, client-side video app for the nostr ecosystem
+Copyright (c) 2025 Adam Malin
+
+SPDX-License-Identifier: GPL-3.0-or-later
+
+This program is free software: you can redistribute it and/or modify it under
+the terms of the GNU General Public License as published by the Free Software
+Foundation, either version 3 of the License, or (at your option) any later version.
+
+This program is distributed in the hope that it will be useful, but WITHOUT ANY
+WARRANTY; without even the implied warranty of MERCHANTABILITY or FITNESS FOR A
+PARTICULAR PURPOSE.  See the GNU General Public License for more details.
+
+You should have received a copy of the GNU General Public License along with
+this program.  If not, see <https://www.gnu.org/licenses/>.
+
+----------------------------------------------------------------------
+PASTE THE FULL OFFICIAL GPLv3 LICENSE TEXT BELOW THIS LINE
+(Use the canonical text from https://www.gnu.org/licenses/gpl-3.0.txt)
+----------------------------------------------------------------------
+
+GNU GENERAL PUBLIC LICENSE
+Version 3, 29 June 2007
+
+Copyright (C) 2007 Free Software Foundation, Inc. <https://fsf.org/>
+Everyone is permitted to copy and distribute verbatim copies
+of this license document, but changing it is not allowed.
+
+Preamble
+
+The GNU General Public License is a free, copyleft license for
+software and other kinds of works.
+
+The licenses for most software and other practical works are designed
+to take away your freedom to share and change the works.  By contrast,
+the GNU General Public License is intended to guarantee your freedom to
+share and change all versions of a program--to make sure it remains free
+software for all its users.  We, the Free Software Foundation, use the
+GNU General Public License for most of our software; it applies also to
+any other work released this way by its authors.  You can apply it to
+your programs, too.
+
+When we speak of free software, we are referring to freedom, not
+price.  Our General Public Licenses are designed to make sure that you
+have the freedom to distribute copies of free software (and charge for
+them if you wish), that you receive source code or can get it if you
+want it, that you can change the software or use pieces of it in new
+free programs, and that you know you can do these things.
+
+To protect your rights, we need to prevent others from denying you
+these rights or asking you to surrender the rights.  Therefore, you have
+certain responsibilities if you distribute copies of the software, or if
+you modify it: responsibilities to respect the freedom of others.
+
+For example, if you distribute copies of such a program, whether
+gratis or for a fee, you must pass on to the recipients the same
+freedoms that you received.  You must make sure that they, too, receive
+or can get the source code.  And you must show them these terms so they
+know their rights.
+
+Developers that use the GNU GPL protect your rights with two steps:
+(1) assert copyright on the software, and (2) offer you this License
+giving you legal permission to copy, distribute and/or modify it.
+
+For the developers' and authors' protection, the GPL clearly explains
+that there is no warranty for this free software.  For both users' and
+authors' sake, the GPL requires that modified versions be marked as
+changed, so that their problems will not be attributed erroneously to
+authors of previous versions.
+
+Some devices are designed to deny users access to install or run
+modified versions of the software inside them, although the manufacturer
+can do so.  This is fundamentally incompatible with the aim of
+protecting users' freedom to change the software.  The systematic
+pattern of such abuse occurs in the area of products for individuals to
+use, which is precisely where it is most unacceptable.  Therefore, we
+have designed this version of the GPL to prohibit the practice for those
+products.  If such problems arise substantially in other domains, we
+stand ready to extend this provision to those domains in future versions
+of the GPL, as needed to protect the freedom of users.
+
+Finally, every program is threatened constantly by software patents.
+States should not allow patents to restrict development and use of
+software on general-purpose computers, but in those that do, we wish to
+avoid the special danger that patents applied to a free program could
+make it effectively proprietary.  To prevent this, the GPL assures that
+patents cannot be used to render the program non-free.
+
+The precise terms and conditions for copying, distribution and
+modification follow.
+
+TERMS AND CONDITIONS
+
+0. Definitions.
+
+"This License" refers to version 3 of the GNU General Public License.
+
+"Copyright" also means copyright-like laws that apply to other kinds of
+works, such as semiconductor masks.
+
+"The Program" refers to any copyrightable work licensed under this
+License.  Each licensee is addressed as "you".  "Licensees" and
+"recipients" may be individuals or organizations.
+
+To "modify" a work means to copy from or adapt all or part of the work
+in a fashion requiring copyright permission, other than the making of an
+exact copy.  The resulting work is called a "modified version" of the
+earlier work or a work "based on" the earlier work.
+
+A "covered work" means either the unmodified Program or a work based
+on the Program.
+
+To "propagate" a work means to do anything with it that, without
+permission, would make you directly or secondarily liable for
+infringement under applicable copyright law, except executing it on a
+computer or modifying a private copy.  Propagation includes copying,
+distribution (with or without modification), making available to the
+public, and in some countries other activities as well.
+
+To "convey" a work means any kind of propagation that enables other
+parties to make or receive copies.  Mere interaction with a user through
+a computer network, with no transfer of a copy, is not conveying.
+
+An interactive user interface displays "Appropriate Legal Notices"
+to the extent that it includes a convenient and prominently visible
+feature that (1) displays an appropriate copyright notice, and (2)
+tells the user that there is no warranty for the work (except to the
+extent that warranties are provided), that licensees may convey the
+work under this License, and how to view a copy of this License.  If
+the interface presents a list of user commands or options, such as a
+menu, a prominent item in the list meets this criterion.
+
+1. Source Code.
+
+The "source code" for a work means the preferred form of the work for
+making modifications to it.  "Object code" means any non-source form of
+a work.
+
+A "Standard Interface" means an interface that either is an official
+standard defined by a recognized standards body, or, in the case of
+interfaces specified for a particular programming language, one that
+is widely used among developers working in that language.
+
+The "System Libraries" of an executable work include anything, other
+than the work as a whole, that (a) is included in the normal form of
+packaging a Major Component, but which is not part of that Major
+Component, and (b) serves only to enable use of the work with that
+Major Component, or to implement a Standard Interface for which an
+implementation is available to the public in source code form.  A
+"Major Component", in this context, means a major essential component
+(kernel, window system, and so on) of the specific operating system
+(if any) on which the executable work runs, or a compiler used to
+produce the work, or an object code interpreter used to run it.
+
+The "Corresponding Source" for a work in object code form means all
+the source code needed to generate, install, and (for an executable
+work) run the object code and to modify the work, including scripts to
+control those activities.  However, it does not include the work's
+System Libraries, or general-purpose tools or generally available free
+programs which are used unmodified in performing those activities but
+which are not part of the work.  For example, Corresponding Source
+includes interface definition files associated with source files for
+the work, and the source code for shared libraries and dynamically
+linked subprograms that the work is specifically designed to require,
+such as by intimate data communication or control flow between those
+subprograms and other parts of the work.
+
+The Corresponding Source need not include anything that users can
+regenerate automatically from other parts of the Corresponding Source.
+
+The Corresponding Source for a work in source code form is that same
+work.
+
+2. Basic Permissions.
+
+All rights granted under this License are granted for the term of
+copyright on the Program, and are irrevocable provided the stated
+conditions are met.  This License explicitly affirms your unlimited
+permission to run the unmodified Program.  The output from running a
+covered work is covered by this License only if the output, given its
+content, constitutes a covered work.  This License acknowledges your
+rights of fair use or other equivalent, as provided by copyright law.
+
+You may make, run and propagate covered works that you do not convey,
+without conditions so long as your license otherwise remains in force.
+You may convey covered works to others for the sole purpose of having
+them make modifications exclusively for you, or provide you with
+facilities for running those works, provided that you comply with the
+terms of this License in conveying all material for which you do not
+control copyright.  Those thus making or running the covered works for
+you must do so exclusively on your behalf, under your direction and
+control, on terms that prohibit them from making any copies of your
+copyrighted material outside their relationship with you.
+
+Conveying under any other circumstances is permitted solely under the
+conditions stated below.  Sublicensing is not allowed; section 10 makes
+it unnecessary.
+
+3. Protecting Users' Legal Rights From Anti-Circumvention Law.
+
+No covered work shall be deemed part of an effective technological
+measure under any applicable law fulfilling obligations under article 11
+of the WIPO copyright treaty adopted on 20 December 1996, or similar
+laws prohibiting or restricting circumvention of such measures.
+
+When you convey a covered work, you waive any legal power to forbid
+circumvention of technological measures to the extent such circumvention
+is effected by exercising rights under this License with respect to
+the covered work, and you disclaim any intention to limit operation or
+modification of the work as a means of enforcing, against the work's
+users, your or third parties' legal rights to forbid circumvention of
+technological measures.
+
+4. Conveying Verbatim Copies.
+
+You may convey verbatim copies of the Program's source code as you
+receive it, in any medium, provided that you conspicuously and
+appropriately publish on each copy an appropriate copyright notice;
+keep intact all notices stating that this License and any
+non-permissive terms added in accord with section 7 apply to the code;
+keep intact all notices of the absence of any warranty; and give all
+recipients a copy of this License along with the Program.
+
+You may charge any price or no price for each copy that you convey,
+and you may offer support or warranty protection for a fee.
+
+5. Conveying Modified Source Versions.
+
+You may convey a work based on the Program, or the modifications to
+produce it from the Program, in the form of source code under the
+terms of section 4, provided that you also meet all of these conditions:
+
+    a) The work must carry prominent notices stating that you modified
+    it, and giving a relevant date.
+
+    b) The work must carry prominent notices stating that it is
+    released under this License and any conditions added under section
+    7.  This requirement modifies the requirement in section 4 to
+    "keep intact all notices".
+
+    c) You must license the entire work, as a whole, under this
+    License to anyone who comes into possession of a copy.  This
+    License will therefore apply, along with any applicable section 7
+    additional terms, to the whole of the work, and all its parts,
+    regardless of how they are packaged.  This License gives no
+    permission to license the work in any other way, but it does not
+    invalidate such permission if you have separately received it.
+
+    d) If the work has interactive user interfaces, each must display
+    Appropriate Legal Notices; however, if the Program has interactive
+    interfaces that do not display Appropriate Legal Notices, your
+    work need not make them do so.
+
+A compilation of a covered work with other separate and independent
+works, which are not by their nature extensions of the covered work,
+and which are not combined with it such as to form a larger program,
+in or on a volume of a storage or distribution medium, is called an
+"aggregate" if the compilation and its resulting copyright are not
+used to limit the access or legal rights of the compilation's users
+beyond what the individual works permit.  Inclusion of a covered work
+in an aggregate does not cause this License to apply to the other
+parts of the aggregate.
+
+6. Conveying Non-Source Forms.
+
+You may convey a covered work in object code form under the terms of
+sections 4 and 5, provided that you also convey the machine-readable
+Corresponding Source under the terms of this License, in one of these
+ways:
+
+    a) Convey the object code in, or embodied in, a physical product
+    (including a physical distribution medium), accompanied by the
+    Corresponding Source fixed on a durable physical medium
+    customarily used for software interchange.
+
+    b) Convey the object code in, or embodied in, a physical product
+    (including a physical distribution medium), accompanied by a
+    written offer, valid for at least three years and valid for as
+    long as you offer spare parts or customer support for that product
+    model, to give anyone who possesses the object code either (1) a
+    copy of the Corresponding Source for all the software in the
+    product that is covered by this License, on a durable physical
+    medium customarily used for software interchange, for a price no
+    more than your reasonable cost of physically performing this
+    conveying of source, or (2) access to copy the
+    Corresponding Source from a network server at no charge.
+
+    c) Convey individual copies of the object code with a copy of the
+    written offer to provide the Corresponding Source.  This
+    alternative is allowed only occasionally and noncommercially, and
+    only if you received the object code with such an offer, in accord
+    with subsection 6b.
+
+    d) Convey the object code by offering access from a designated
+    place (gratis or for a charge), and offer equivalent access to the
+    Corresponding Source in the same way through the same place at no
+    further charge.  You need not require recipients to copy the
+    Corresponding Source along with the object code.  If the place to
+    copy the object code is a network server, the Corresponding Source
+    may be on a different server (operated by you or a third party)
+    that supports equivalent copying facilities, provided you maintain
+    clear directions next to the object code saying where to find the
+    Corresponding Source.  Regardless of what server hosts the
+    Corresponding Source, you remain obligated to ensure that it is
+    available for as long as needed to satisfy these requirements.
+
+    e) Convey the object code using peer-to-peer transmission, provided
+    you inform other peers where the object code and Corresponding
+    Source of the work are being offered to the general public at no
+    charge under subsection 6d.
+
+A separable portion of the object code, whose source code is excluded
+from the Corresponding Source as a System Library, need not be
+included in conveying the object code work.
+
+A "User Product" is either (1) a "consumer product", which means any
+tangible personal property which is normally used for personal, family,
+or household purposes, or (2) anything designed or sold for incorporation
+into a dwelling.  In determining whether a product is a consumer product,
+doubtful cases shall be resolved in favor of coverage.  For a particular
+product received by a particular user, "normally used" refers to a
+typical or common use of that class of product, regardless of the status
+of the particular user or of the way in which the particular user
+actually uses, or expects or is expected to use, the product.  A product
+is a consumer product regardless of whether the product has substantial
+commercial, industrial or non-consumer uses, unless such uses represent
+the only significant mode of use of the product.
+
+"Installation Information" for a User Product means any methods,
+procedures, authorization keys, or other information required to install
+and execute modified versions of a covered work in that User Product from
+a modified version of its Corresponding Source.  The information must
+suffice to ensure that the continued functioning of the modified object
+code is in no case prevented or interfered with solely because
+modification has been made.
+
+If you convey an object code work under this section in, or with, or
+specifically for use in, a User Product, and the conveying occurs as
+part of a transaction in which the right of possession and use of the
+User Product is transferred to the recipient in perpetuity or for a
+fixed term (regardless of how the transaction is characterized), the
+Corresponding Source conveyed under this section must be accompanied
+by the Installation Information.  But this requirement does not apply
+if neither you nor any third party retains the ability to install
+modified object code on the User Product (for example, the work has
+been installed in ROM).
+
+The requirement to provide Installation Information does not include a
+requirement to continue to provide support service, warranty, or updates
+for a work that has been modified or installed by the recipient, or for
+the User Product in which it has been modified or installed.  Access to a
+network may be denied when the modification itself materially and
+adversely affects the operation of the network or violates the rules and
+protocols for communication across the network.
+
+Corresponding Source conveyed, and Installation Information provided,
+in accord with this section must be in a format that is publicly
+documented (and with an implementation available to the public in
+source code form), and must require no special password or key for
+unpacking, reading or copying.
+
+7. Additional Terms.
+
+"Additional permissions" are terms that supplement the terms of this
+License by making exceptions from one or more of its conditions.
+Additional permissions that are applicable to the entire Program shall
+be treated as though they were included in this License, to the extent
+that they are valid under applicable law.  If additional permissions
+apply only to part of the Program, that part may be used separately
+under those permissions, but the entire Program remains governed by
+this License without regard to the additional permissions.
+
+When you convey a copy of a covered work, you may at your option
+remove any additional permissions from that copy, or from any part of
+it.  (Additional permissions may be written to require their own
+removal in certain cases when you modify the work.)  You may place
+additional permissions on material, added by you to a covered work,
+for which you have or can give appropriate copyright permission.
+
+Notwithstanding any other provision of this License, for material you
+add to a covered work, you may (if authorized by the copyright holders of
+that material) supplement the terms of this License with terms:
+
+    a) Disclaiming warranty or limiting liability differently from the
+    terms of sections 15 and 16 of this License; or
+
+    b) Requiring preservation of specified reasonable legal notices or
+    author attributions in that material or in the Appropriate Legal
+    Notices displayed by works containing it; or
+
+    c) Prohibiting misrepresentation of the origin of that material, or
+    requiring that modified versions of such material be marked in
+    reasonable ways as different from the original version; or
+
+    d) Limiting the use for publicity purposes of names of licensors or
+    authors of the material; or
+
+    e) Declining to grant rights under trademark law for use of some
+    trade names, trademarks, or service marks; or
+
+    f) Requiring indemnification of licensors and authors of that
+    material by anyone who conveys the material (or modified versions of
+    it) with contractual assumptions of liability to the recipient, for
+    any liability that these contractual assumptions directly impose on
+    those licensors and authors.
+
+All other non-permissive additional terms are considered "further
+restrictions" within the meaning of section 10.  If the Program as you
+received it, or any part of it, contains a notice stating that it is
+governed by this License along with a term that is a further
+restriction, you may remove that term.  If a license document contains
+a further restriction but permits relicensing or conveying under this
+License, you may add to a covered work material governed by the terms of
+that license document, provided that the further restriction does not
+survive such relicensing or conveying.
+
+If you add terms to a covered work in accord with this section, you
+must place, in the relevant source files, a statement of the additional
+terms that apply to those files, or a notice indicating where to find
+the applicable terms.
+
+Additional terms, permissive or non-permissive, may be stated in the
+form of a separately written license, or stated as exceptions; the above
+requirements apply either way.
+
+8. Termination.
+
+You may not propagate or modify a covered work except as expressly
+provided under this License.  Any attempt otherwise to propagate or
+modify it is void, and will automatically terminate your rights under
+this License (including any patent licenses granted under the third
+paragraph of section 11).
+
+However, if you cease all violation of this License, then your
+license from a particular copyright holder is reinstated (a)
+provisionally, unless and until the copyright holder explicitly and
+finally terminates your license, and (b) permanently, if the copyright
+holder fails to notify you of the violation by some reasonable means
+prior to 60 days after the cessation.
+
+Moreover, your license from a particular copyright holder is
+reinstated permanently if the copyright holder notifies you of the
+violation by some reasonable means, this is the first time you have
+received notice of violation of this License (for any work) from that
+copyright holder, and you cure the violation prior to 30 days after
+your receipt of the notice.
+
+Termination of your rights under this section does not terminate the
+licenses of parties who have received copies or rights from you under
+this License.  If your rights have been terminated and not permanently
+reinstated, you do not qualify to receive new licenses for the same
+material under section 10.
+
+9. Acceptance Not Required for Having Copies.
+
+You are not required to accept this License in order to receive or run a
+copy of the Program.  Ancillary propagation of a covered work occurring
+solely as a consequence of using peer-to-peer transmission to receive a
+copy likewise does not require acceptance.  However, nothing other than
+this License grants you permission to propagate or modify any covered
+work.  These actions infringe copyright if you do not accept this
+License.  Therefore, by modifying or propagating a covered work, you
+indicate your acceptance of this License to do so.
+
+10. Automatic Licensing of Downstream Recipients.
+
+Each time you convey a covered work, the recipient automatically
+receives a license from the original licensors, to run, modify and
+propagate that work, subject to this License.  You are not responsible
+for enforcing compliance by third parties with this License.
+
+An "entity transaction" is a transaction transferring control of an
+organization, or substantially all assets of one, or subdividing an
+organization, or merging organizations.  If propagation of a covered
+work results from an entity transaction, each party to that
+transaction who receives a copy of the work also receives whatever
+licenses to the work the party's predecessor in interest had or could
+give under the previous paragraph, plus a right to possession of the
+Corresponding Source of the work from the predecessor in interest, if
+the predecessor has it or can get it with reasonable efforts.
+
+You may not impose any further restrictions on the exercise of the
+rights granted or affirmed under this License.  For example, you may
+not impose a license fee, royalty, or other charge for exercise of
+rights granted under this License, and you may not initiate litigation
+(including a cross-claim or counterclaim in a lawsuit) alleging that
+any patent claim is infringed by making, using, selling, offering for
+sale, or importing the Program or any portion of it.
+
+11. Patents.
+
+A "contributor" is a copyright holder who authorizes use under this
+License of the Program or a work on which the Program is based.  The
+work thus licensed is called the contributor's "contributor version".
+
+A contributor's "essential patent claims" are all patent claims
+owned or controlled by the contributor, whether already acquired or
+hereafter acquired, that would be infringed by some manner, permitted
+by this License, of making, using, or selling its contributor version,
+but do not include claims that would be infringed only as a
+consequence of further modification of the contributor version.  For
+purposes of this definition, "control" includes the right to grant
+patent sublicenses in a manner consistent with the requirements of
+this License.
+
+Each contributor grants you a non-exclusive, worldwide, royalty-free
+patent license under the contributor's essential patent claims, to
+make, use, sell, offer for sale, import and otherwise run, modify and
+propagate the contents of its contributor version.
+
+In the following three paragraphs, a "patent license" is any express
+agreement or commitment, however denominated, not to enforce a patent
+(such as an express permission to practice a patent or covenant not to
+sue for patent infringement).  To "grant" such a patent license to a
+party means to make such an agreement or commitment not to enforce a
+patent against the party.
+
+If you convey a covered work, knowingly relying on a patent license,
+and the Corresponding Source of the work is not available for anyone to
+copy, free of charge and under the terms of this License, through a
+publicly available network server or other readily accessible means,
+then you must either (1) cause the Corresponding Source to be so
+available, or (2) arrange to deprive yourself of the benefit of the
+patent license for this particular work, or (3) arrange, in a manner
+consistent with the requirements of this License, to extend the patent
+license to downstream recipients.  "Knowingly relying" means you have
+actual knowledge that, but for the patent license, your conveying the
+covered work in a country, or your recipient's use of the covered work
+in a country, would infringe one or more identifiable patents in that
+country that you have reason to believe are valid.
+
+If, pursuant to or in connection with a single transaction or
+arrangement, you convey, or propagate by procuring conveyance of, a
+covered work, and grant a patent license to some of the parties
+receiving the covered work authorizing them to use, propagate, modify
+or convey a specific copy of the covered work, then the patent license
+you grant is automatically extended to all recipients of the covered
+work and works based on it.
+
+A patent license is "discriminatory" if it does not include within
+the scope of its coverage, prohibits the exercise of, or is
+conditioned on the non-exercise of one or more of the rights that are
+specifically granted under this License.  You may not convey a covered
+work if you are a party to an arrangement with a third party that is in
+the business of distributing software, under which you make payment to
+the third party based on the extent of your activity of conveying the
+work, and under which the third party grants, to any of the parties who
+would receive the covered work from you, a discriminatory patent
+license (a) in connection with copies of the covered work conveyed by
+you (or copies made from those copies), or (b) primarily for and in
+connection with specific products or compilations that contain the
+covered work, unless you entered into that arrangement, or that patent
+license was granted, prior to 28 March 2007.
+
+Nothing in this License shall be construed as excluding or limiting
+any implied license or other defenses to infringement that may
+otherwise be available to you under applicable patent law.
+
+12. No Surrender of Others' Freedom.
+
+If conditions are imposed on you (whether by court order, agreement or
+otherwise) that contradict the conditions of this License, they do not
+excuse you from the conditions of this License.  If you cannot convey a
+covered work so as to satisfy simultaneously your obligations under this
+License and any other pertinent obligations, then as a consequence you may
+not convey it at all.  For example, if you agree to terms that obligate you
+to collect a royalty for further conveying from those to whom you convey
+the Program, the only way you could satisfy both those terms and this
+License would be to refrain entirely from conveying the Program.
+
+13. Use with the GNU Affero General Public License.
+
+Notwithstanding any other provision of this License, you have
+permission to link or combine any covered work with a work licensed
+under version 3 of the GNU Affero General Public License into a single
+combined work, and to convey the resulting work.  The terms of this
+License will continue to apply to the part which is the covered work,
+but the special requirements of the GNU Affero General Public License,
+section 13, concerning interaction through a network will apply to the
+combination as such.
+
+14. Revised Versions of this License.
+
+The Free Software Foundation may publish revised and/or new versions of
+the GNU General Public License from time to time.  Such new versions will
+be similar in spirit to the present version, but may differ in detail to
+address new problems or concerns.
+
+Each version is given a distinguishing version number.  If the
+Program specifies that a certain numbered version of the GNU General
+Public License "or any later version" applies to it, you have the
+option of following the terms and conditions either of that numbered
+version or of any later version published by the Free Software
+Foundation.  If the Program does not specify a version number of the
+GNU General Public License, you may choose any version ever published
+by the Free Software Foundation.
+
+If the Program specifies that a proxy can decide which future versions
+of the GNU General Public License can be used, that proxy's public
+statement of acceptance of a version permanently authorizes you to choose
+that version for the Program.
+
+Later license versions may give you additional or different
+permissions.  However, no additional obligations are imposed on any
+author or copyright holder as a result of your choosing to follow a
+later version.
+
+15. Disclaimer of Warranty.
+
+THERE IS NO WARRANTY FOR THE PROGRAM, TO THE EXTENT PERMITTED BY
+APPLICABLE LAW.  EXCEPT WHEN OTHERWISE STATED IN WRITING THE COPYRIGHT
+HOLDERS AND/OR OTHER PARTIES PROVIDE THE PROGRAM "AS IS" WITHOUT WARRANTY
+OF ANY KIND, EITHER EXPRESSED OR IMPLIED, INCLUDING, BUT NOT LIMITED TO,
+THE IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR
+PURPOSE.  THE ENTIRE RISK AS TO THE QUALITY AND PERFORMANCE OF THE PROGRAM
+IS WITH YOU.  SHOULD THE PROGRAM PROVE DEFECTIVE, YOU ASSUME THE COST OF
+ALL NECESSARY SERVICING, REPAIR OR CORRECTION.
+
+16. Limitation of Liability.
+
+IN NO EVENT UNLESS REQUIRED BY APPLICABLE LAW OR AGREED TO IN WRITING
+WILL ANY COPYRIGHT HOLDER, OR ANY OTHER PARTY WHO MODIFIES AND/OR CONVEYS
+THE PROGRAM AS PERMITTED ABOVE, BE LIABLE TO YOU FOR DAMAGES, INCLUDING ANY
+GENERAL, SPECIAL, INCIDENTAL OR CONSEQUENTIAL DAMAGES ARISING OUT OF THE
+USE OR INABILITY TO USE THE PROGRAM (INCLUDING BUT NOT LIMITED TO LOSS OF
+DATA OR DATA BEING RENDERED INACCURATE OR LOSSES SUSTAINED BY YOU OR THIRD
+PARTIES OR A FAILURE OF THE PROGRAM TO OPERATE WITH ANY OTHER PROGRAMS),
+EVEN IF SUCH HOLDER OR OTHER PARTY HAS BEEN ADVISED OF THE POSSIBILITY OF
+SUCH DAMAGES.
+
+17. Interpretation of Sections 15 and 16.
+
+If the disclaimer of warranty and limitation of liability provided
+above cannot be given local legal effect according to their terms,
+reviewing courts shall apply local law that most closely approximates
+an absolute waiver of all civil liability in connection with the
+Program, unless a warranty or assumption of liability accompanies a
+copy of the Program in return for a fee.
+
+END OF TERMS AND CONDITIONS
+
+How to Apply These Terms to Your New Programs
+
+If you develop a new program, and you want it to be of the greatest
+possible use to the public, the best way to achieve this is to make it
+free software which everyone can redistribute and change under these terms.
+
+To do so, attach the following notices to the program.  It is safest
+to attach them to the start of each source file to most effectively
+state the exclusion of warranty; and each file should have at least
+the "copyright" line and a pointer to where the full notice is found.
+
+    <one line to give the program's name and a brief idea of what it does.>
+    Copyright (C) <year>  <name of author>
+
+    This program is free software: you can redistribute it and/or modify
+    it under the terms of the GNU General Public License as published by
+    the Free Software Foundation, either version 3 of the License, or
+    (at your option) any later version.
+
+    This program is distributed in the hope that it will be useful,
+    but WITHOUT ANY WARRANTY; without even the implied warranty of
+    MERCHANTABILITY or FITNESS FOR A PARTICULAR PURPOSE.  See the
+    GNU General Public License for more details.
+
+    You should have received a copy of the GNU General Public License
+    along with this program.  If not, see <https://www.gnu.org/licenses/>.
+
+Also add information on how to contact you by electronic and paper mail.
+
+If the program does terminal interaction, make it output a short
+notice like this when it starts in an interactive mode:
+
+    bitvid  Copyright (C) 2025  Adam Malin
+    This program comes with ABSOLUTELY NO WARRANTY; for details type `show w`.
+    This is free software, and you are welcome to redistribute it
+    under certain conditions; type `show c` for details.
+
+The hypothetical commands `show w` and `show c` should show the appropriate
+parts of the General Public License.  Of course, your program's commands
+might be different; for a GUI interface, you would use an "about box".
+
+You should also get your employer (if you work as a programmer) or school,
+if any, to sign a "copyright disclaimer" for the program, if necessary.
+For more information on this, and how to apply and follow the GNU GPL, see
+<https://www.gnu.org/licenses/>.
+
+The GNU General Public License does not permit incorporating your program
+into proprietary programs.  If your program is a subroutine library, you
+may consider it more useful to permit linking proprietary applications with
+the library.  If this is what you want to do, use the GNU Lesser General
+Public License instead of this License.  But first, please read
+<https://www.gnu.org/licenses/why-not-lgpl.html>.
diff --git a/README.md b/README.md
index 39ac9146..4ac8098f 100644
--- a/README.md
+++ b/README.md
@@ -36,13 +36,13 @@ The upload modal enforces **Title + (URL or Magnet)**. Hosted URLs are strongly
 - **Magnet (optional but encouraged)**: Paste the literal `magnet:?xt=urn:btih:...` string. The form decodes it with `safeDecodeMagnet()` to prevent hash corruption. Never wrap magnets in `new URL()`—store them raw or decode then pass directly to the helpers.
 - **Web seeds (`ws=`)**: HTTPS only. Point to a file root (e.g., `https://cdn.example.com/video/`). Mixed-content (`http://`) hints are rejected just like the modal message explains.
 - **Additional sources (`xs=`)**: Recommend adding an HTTPS `.torrent` link so WebTorrent peers can bootstrap faster.
-- **Trackers**: Bitvid’s browser client only connects to WSS trackers shipped in `js/constants.js`. Do not add UDP or plaintext HTTP trackers to published magnets.
+- **Trackers**: bitvid’s browser client only connects to WSS trackers shipped in `js/constants.js`. Do not add UDP or plaintext HTTP trackers to published magnets.
 - **Private toggle**: Hides the card from shared grids so only you see it and adds a purple accent so the private state stands out.
 
 ### How playback works
 
 1. **URL-first**: `playVideoWithFallback({ url, magnet })` attempts the hosted URL immediately. Healthy URLs deliver the full experience without touching P2P resources.
-2. **WebTorrent fallback**: If the URL probe fails or returns an error status, Bitvid falls back to WebTorrent using the raw magnet. The helpers append HTTPS `ws=`/`xs=` hints so peers seed quickly.
+2. **WebTorrent fallback**: If the URL probe fails or returns an error status, bitvid falls back to WebTorrent using the raw magnet. The helpers append HTTPS `ws=`/`xs=` hints so peers seed quickly.
 3. **Safety checks**: Magnets are decoded with `safeDecodeMagnet()` and normalized via `normalizeAndAugmentMagnet()` before reaching WebTorrent. Trackers remain WSS-only to satisfy browser constraints.
 4. **Operator playbook**: If a deployment causes playback regressions, flip the relevant feature flags back to their default values in `js/constants.js` and redeploy. Capture the rollback steps in AGENTS.md and the PR description so the Main channel stays stable.
 
@@ -104,7 +104,7 @@ latest styles.
     default whitelist-only mode setting. Update the documented exports here when
     preparing a new deployment.
   - Tune `PLATFORM_FEE_PERCENT` (0–100) to keep a percentage of Lightning tips.
-    When the fee is positive, BitVid routes the platform’s split to
+    When the fee is positive, bitvid routes the platform’s split to
     `PLATFORM_LUD16_OVERRIDE`, so set it to the Lightning address that should
     receive the sats (or publish a `lud16` on the Super Admin profile). Leave
     the fee at `0` to pass through every satoshi.
@@ -119,7 +119,7 @@ latest styles.
 
 ### Relay compatibility
 
-Bitvid now requests per-video discussion counts using the NIP-45 `COUNT` frame. The bundled client opens each relay via
+bitvid now requests per-video discussion counts using the NIP-45 `COUNT` frame. The bundled client opens each relay via
 `this.pool.ensureRelay(url)` and streams a raw `COUNT` message, so your relay stack must understand that verb (nostr-tools ≥ 1.8
 or any relay advertising NIP-45 support). Relays that do not implement `COUNT` are skipped gracefully—the UI keeps the count
 placeholder at “—” and development builds log a warning—so mixed deployments remain usable while you phase in compatible relays.
@@ -196,3 +196,9 @@ node tests/profile-modal-controller.test.mjs
 - **Website**: [bitvid.network](https://bitvid.network)
 - **GitHub**: [PR0M3TH3AN](https://github.com/PR0M3TH3AN)
 - **Nostr**: [npub13yarr7j6vjqjjkahd63dmr27curypehx45ucue286ac7sft27y0srnpmpe](https://primal.net/p/npub13yarr7j6vjqjjkahd63dmr27curypehx45ucue286ac7sft27y0srnpmpe)
+
+---
+
+## License
+
+GPL-3.0-or-later. See [LICENSE](./LICENSE).
diff --git a/TRADEMARKS.md b/TRADEMARKS.md
new file mode 100644
index 00000000..a53f142b
--- /dev/null
+++ b/TRADEMARKS.md
@@ -0,0 +1,21 @@
+# bitvid Trademarks
+
+“bitvid”, the word mark, and any associated logos are trademarks of **Adam Malin**.
+
+## You May
+
+- Accurately describe unmodified builds as “bitvid”.
+- Use phrases like “Powered by bitvid”.
+- Link to https://bitvid.network.
+
+## You May Not
+
+- Use “bitvid” or confusingly similar names/logos in a way that implies official affiliation, endorsement, or ownership by the bitvid project.
+- Launch a service named “bitvid” without permission.
+- Use our logos in your product branding without permission.
+
+## Fair Use & Community
+
+We aim to foster a healthy open ecosystem. Nominative and descriptive uses that do not mislead users are generally fine. When in doubt, ask.
+
+**Contact:** trademarks@bitvid.network
diff --git a/blog.html b/blog.html
index 13ce2e26..e0e2c10f 100644
--- a/blog.html
+++ b/blog.html
@@ -35,10 +35,10 @@
     <meta name="viewport" content="width=device-width, initial-scale=1.0" />
     <meta
       name="description"
-      content="Explore Bitvid release notes, roadmap updates, and community highlights across the decentralized video network."
+      content="Explore bitvid release notes, roadmap updates, and community highlights across the decentralized video network."
     />
     <meta name="robots" content="index,follow" />
-    <title>Bitvid Blog</title>
+    <title>bitvid Blog</title>
     <script src="./js/tracking.js" defer></script>
     <script type="module" crossorigin>
       var pv = Object.defineProperty;
diff --git a/components/disclaimer.html b/components/disclaimer.html
index fe39512b..e2b58394 100644
--- a/components/disclaimer.html
+++ b/components/disclaimer.html
@@ -37,7 +37,7 @@
           <div class="flex justify-center mb-8">
             <img
               src="assets/svg/bitvid-logo-dark-mode.svg"
-              alt="BitVid Logo"
+              alt="bitvid logo"
               class="h-16"
             />
           </div>
diff --git a/components/profile-modal.html b/components/profile-modal.html
index 54fec249..009f0c3e 100644
--- a/components/profile-modal.html
+++ b/components/profile-modal.html
@@ -122,7 +122,7 @@
                   <div class="space-y-2">
                     <h3 class="text-lg font-semibold text-white">Switch profiles</h3>
                     <p class="text-sm text-gray-400">
-                      Save multiple Nostr profiles so you can swap identities without leaving BitVid.
+                      Save multiple Nostr profiles so you can swap identities without leaving bitvid.
                     </p>
                   </div>
                   <span class="badge" data-variant="info">Preview</span>
@@ -216,7 +216,7 @@
             >
               <div class="space-y-4">
                 <p class="text-sm text-gray-400">
-                  Configure the relays Bitvid will use to discover and publish your videos.
+                  Configure the relays bitvid will use to discover and publish your videos.
                 </p>
                 <div class="flex flex-col gap-3 sm:flex-row sm:items-end">
                   <label class="flex-1 text-sm text-gray-300" for="relayInput">
@@ -257,7 +257,7 @@
             >
               <div class="space-y-4">
                 <p class="text-sm text-gray-400">
-                  Connect a Nostr Wallet Connect (NWC) compatible wallet to zap creators directly from BitVid.
+                  Connect a Nostr Wallet Connect (NWC) compatible wallet to zap creators directly from bitvid.
                 </p>
                 <div class="space-y-4">
                   <label class="block text-sm text-gray-300" for="profileWalletUri">
@@ -322,7 +322,7 @@
               aria-labelledby="profileNavBlocked"
             >
               <p class="text-sm text-gray-400">
-                Creators you block are hidden from your BitVid experience. This
+                Creators you block are hidden from your bitvid experience. This
                 list is private to your account.
               </p>
               <div class="flex flex-col gap-3 sm:flex-row sm:items-end">
@@ -402,7 +402,7 @@
                         id="profileHistoryMetadataDescription"
                         class="text-xs text-gray-400"
                       >
-                        When disabled, BitVid skips saving rich metadata to this device.
+                        When disabled, bitvid skips saving rich metadata to this device.
                       </span>
                     </div>
                     <button
@@ -489,7 +489,7 @@
               <div class="space-y-2">
                 <h3 class="text-lg font-semibold text-white">Platform moderation</h3>
                 <p class="text-sm text-gray-400">
-                  Manage BitVid’s moderator roles and creator allow/block lists. Changes apply instantly across the app.
+                  Manage bitvid’s moderator roles and creator allow/block lists. Changes apply instantly across the app.
                 </p>
               </div>
 
@@ -573,7 +573,7 @@
                   <h4 class="text-base font-semibold text-white">Blacklist</h4>
                 </div>
                 <p class="text-sm text-gray-400">
-                  Creators on the blacklist are hidden from BitVid everywhere. Adding someone removes them from the whitelist.
+                  Creators on the blacklist are hidden from bitvid everywhere. Adding someone removes them from the whitelist.
                 </p>
                 <div class="flex flex-col gap-3 sm:flex-row sm:items-end">
                   <label class="flex-1 text-sm text-gray-300" for="adminBlacklistInput">
diff --git a/components/upload-modal.html b/components/upload-modal.html
index 7805f992..2f52a5f3 100644
--- a/components/upload-modal.html
+++ b/components/upload-modal.html
@@ -79,7 +79,7 @@
         <div id="customUploadSection">
           <form id="uploadForm" class="space-y-6">
             <p class="text-sm text-gray-400">
-              Share a title plus either a hosted video URL or a magnet link. Providing both helps Bitvid fall back gracefully.
+              Share a title plus either a hosted video URL or a magnet link. Providing both helps bitvid fall back gracefully.
             </p>
             <div>
               <label
diff --git a/config/instance-config.js b/config/instance-config.js
index ac5fe344..76a03965 100644
--- a/config/instance-config.js
+++ b/config/instance-config.js
@@ -1,22 +1,22 @@
 // config/instance-config.js
 // -----------------------------------------------------------------------------
-// BitVid instance configuration
+// bitvid instance configuration
 // -----------------------------------------------------------------------------
 //
 // This file consolidates the values that operators usually customize when they
-// deploy their own BitVid instance. Update the exports below to match your
+// deploy their own bitvid instance. Update the exports below to match your
 // environment, commit the changes, and redeploy. Leaving this file in the repo
 // (instead of hidden in environment variables) makes it easy for future
 // maintainers to understand how your instance is configured.
 //
-// Each setting includes guidance about how BitVid uses the value and what
+// Each setting includes guidance about how bitvid uses the value and what
 // adjustments are safe. When in doubt, mirror the structure shown here so other
 // contributors can follow along.
 
 /**
- * The primary administrator for this BitVid instance.
+ * The primary administrator for this bitvid instance.
  *
- * BitVid treats this Nostr public key (npub) as the "Super Admin". This user
+ * bitvid treats this Nostr public key (npub) as the "Super Admin". This user
  * cannot be removed from moderator lists, and only they can promote new
  * moderators or toggle whitelist-only mode. Replace the string below with the
  * npub of the account you want to act as the ultimate authority for your
@@ -26,7 +26,7 @@ export const ADMIN_SUPER_NPUB =
   "npub15jnttpymeytm80hatjqcvhhqhzrhx6gxp8pq0wn93rhnu8s9h9dsha32lx";
 
 /**
- * Canonical URL for the public BitVid site.
+ * Canonical URL for the public bitvid site.
  *
  * Surfaces in admin outreach copy and moderation DMs so that recipients can
  * quickly jump back to the primary destination. Update this if your
@@ -37,7 +37,7 @@ export const BITVID_WEBSITE_URL = "https://bitvid.network/";
 /**
  * Default image included in automated moderation DMs.
  *
- * BitVid embeds this media asset at the top of notification messages so the
+ * bitvid embeds this media asset at the top of notification messages so the
  * payload renders with a recognizable preview. Provide a fully qualified URL
  * that points to a hosted image accessible by the intended recipients.
  */
@@ -69,7 +69,7 @@ export const PLATFORM_FEE_PERCENT = 30;
  * fallback Lightning address. When `PLATFORM_FEE_PERCENT` is greater than 0,
  * this override also acts as the Lightning target for the platform’s split.
  * Leave the value as `null` to respect the creator’s metadata and rely on the
- * Super Admin profile publishing a `lud16` so BitVid still knows where to route
+ * Super Admin profile publishing a `lud16` so bitvid still knows where to route
  * fees when they are enabled.
  */
 export const PLATFORM_LUD16_OVERRIDE = "adammalin@strike.me";
@@ -78,7 +78,7 @@ export const PLATFORM_LUD16_OVERRIDE = "adammalin@strike.me";
  * Optional list of relays to seed new sessions with instead of the defaults.
  *
  * Provide WSS URLs (e.g., `"wss://relay.example.com"`). Leave the array empty
- * to keep BitVid’s bundled defaults. Operators that need a custom bootstrap set
+ * to keep bitvid’s bundled defaults. Operators that need a custom bootstrap set
  * should list the relays in priority order; entries later in the list are used
  * as fallbacks when earlier relays fail.
  */
@@ -99,7 +99,7 @@ export const ADMIN_WHITELIST_MODE_STORAGE_KEY = "bitvid_admin_whitelist_mode";
  * Whether whitelist-only mode should be enabled the first time an operator
  * loads the admin dashboard.
  *
- * Set this to `true` if you want BitVid to start with whitelist-only access and
+ * Set this to `true` if you want bitvid to start with whitelist-only access and
  * require an explicit opt-out. Set to `false` to allow all creators by default.
  * Operators can still toggle the mode at runtime; this value only controls the
  * default state when no preference has been stored in localStorage yet.
@@ -109,7 +109,7 @@ export const DEFAULT_WHITELIST_MODE_ENABLED = true;
 /**
  * Whether the public client should display content flagged as NSFW.
  *
- * When set to `false`, BitVid filters out any video notes marked with the
+ * When set to `false`, bitvid filters out any video notes marked with the
  * `isNsfw` flag so they never appear in feeds or video lists. Toggle to `true`
  * only if your deployment allows NSFW media to surface publicly.
  */
@@ -118,7 +118,7 @@ export const ALLOW_NSFW_CONTENT = false;
 /**
  * Nostr kind used when persisting watch history events.
  *
- * BitVid’s roadmap standardizes on kind 30079 so that watch events, view logs,
+ * bitvid’s roadmap standardizes on kind 30079 so that watch events, view logs,
  * and media metadata stay in the same family of documents. During the rollout
  * from the legacy 30078 payloads, clients query both kinds so historical data
  * keeps syncing; remove the compatibility fetch once all writers emit the new
@@ -133,13 +133,13 @@ export const WATCH_HISTORY_KIND = 30079;
  *
  * This becomes the value of the `d` tag so clients can find the correct list
  * without guessing. Customize the slug if you need isolation between multiple
- * BitVid deployments that share relays, but keep it stable once clients begin
+ * bitvid deployments that share relays, but keep it stable once clients begin
  * syncing history.
  */
 export const WATCH_HISTORY_LIST_IDENTIFIER = "watch-history";
 
 /**
- * Legacy identifiers that BitVid clients should continue honoring when
+ * Legacy identifiers that bitvid clients should continue honoring when
  * fetching historical watch-history snapshots.
  */
 export const WATCH_HISTORY_LEGACY_LIST_IDENTIFIERS = Object.freeze([
@@ -153,7 +153,7 @@ export const WATCH_HISTORY_LEGACY_LIST_IDENTIFIERS = Object.freeze([
  * deployments stick with the analytics-only view flow until operators opt in.
  * To enable V2, set `window.__BITVID_RUNTIME_FLAGS__.FEATURE_WATCH_HISTORY_V2 = true`
  * in a bootstrap script (or override the value before the app loads). When the
- * flag stays off, BitVid still emits legacy view events and will honor
+ * flag stays off, bitvid still emits legacy view events and will honor
  * existing watch-history reads per plan §12, but the sync UI will surface a
  * disabled banner instead of querying relays.
  */
@@ -170,7 +170,7 @@ export const WATCH_HISTORY_MAX_ITEMS = 1500;
 /**
  * Whether clients should resolve watch-history entries in batches.
  *
- * When enabled, BitVid fetches video metadata in grouped queries instead of
+ * When enabled, bitvid fetches video metadata in grouped queries instead of
  * issuing one request per entry. Operators with relays that struggle under
  * bursty loads can disable batching at the cost of additional round trips.
  */
@@ -191,7 +191,7 @@ export const WATCH_HISTORY_BATCH_PAGE_SIZE = 10;
  * Maximum size of the JSON payload for each watch-history chunk, measured
  * before encryption.
  *
- * BitVid splits large histories across multiple events to stay within relay
+ * bitvid splits large histories across multiple events to stay within relay
  * limits. This cap keeps individual chunks under roughly 60 KB so that
  * encrypted payloads remain relay-friendly even after base64 expansion.
  * Lower the number if your relays enforce tighter limits.
@@ -220,7 +220,7 @@ export const WATCH_HISTORY_CACHE_TTL_MS = 24 * 60 * 60 * 1000;
 /**
  * How long the view counter should treat repeat plays as duplicates.
  *
- * BitVid de-duplicates view events that occur within this rolling window so
+ * bitvid de-duplicates view events that occur within this rolling window so
  * quick refreshes or stalled replays do not inflate the totals. The default of
  * 24 hours mirrors common analytics tooling, but you can tighten or relax the
  * window depending on how aggressively you want to filter repeat traffic.
diff --git a/config/validate-config.js b/config/validate-config.js
index 8d06219e..2a0f54d9 100644
--- a/config/validate-config.js
+++ b/config/validate-config.js
@@ -79,7 +79,7 @@ export function validateInstanceConfig(overrides) {
 
   if (platformFeePercent > 0 && !trimmedOverride) {
     throw new Error(
-      "PLATFORM_FEE_PERCENT is positive but PLATFORM_LUD16_OVERRIDE is empty. Set PLATFORM_LUD16_OVERRIDE to the Lightning address that should receive the platform's split, or publish a lud16 value on the Super Admin profile so BitVid can route platform fees."
+      "PLATFORM_FEE_PERCENT is positive but PLATFORM_LUD16_OVERRIDE is empty. Set PLATFORM_LUD16_OVERRIDE to the Lightning address that should receive the platform's split, or publish a lud16 value on the Super Admin profile so bitvid can route platform fees."
     );
   }
 }
diff --git a/content/roadmap/07_bitvid_Enhanced_View_Rating_&_Retention_Penalty_Scoring.md b/content/roadmap/07_bitvid_Enhanced_View_Rating_&_Retention_Penalty_Scoring.md
index 0b98a2db..2e050662 100644
--- a/content/roadmap/07_bitvid_Enhanced_View_Rating_&_Retention_Penalty_Scoring.md
+++ b/content/roadmap/07_bitvid_Enhanced_View_Rating_&_Retention_Penalty_Scoring.md
@@ -253,7 +253,7 @@ export default VideoTracker;
 
 import VideoTracker from './videoTracker.js';
 
-class BitvidApp {
+class bitvidApp {
   constructor(nostrClient) {
     this.nostrClient = nostrClient;
     this.videoTracker = null;
@@ -276,7 +276,7 @@ class BitvidApp {
   }
 }
 
-export default BitvidApp;
+export default bitvidApp;
 ```
 
 ---
diff --git a/content/roadmap/09_bitvid_Enhanced_NIP-35_+_WebRTC_Check_Integration.md b/content/roadmap/09_bitvid_Enhanced_NIP-35_+_WebRTC_Check_Integration.md
index 64ae4771..ce61a010 100644
--- a/content/roadmap/09_bitvid_Enhanced_NIP-35_+_WebRTC_Check_Integration.md
+++ b/content/roadmap/09_bitvid_Enhanced_NIP-35_+_WebRTC_Check_Integration.md
@@ -105,7 +105,7 @@ magnet:?xt=urn:btih:abc123def...&tr=wss%3A%2F%2Ftracker.webtorrent.io&tr=udp%3A%
    ```jsonc
    ["tracker", "wss://tracker.webtorrent.io"]
    ```
-2. **Active WebRTC seeder**: Even with a `wss://` tracker, the torrent must be seeded in real time by at least one WebTorrent/WebRTC peer. Without a WebRTC seed, browser-based clients (like Bitvid or other WebTorrent-powered apps) cannot download or stream.
+2. **Active WebRTC seeder**: Even with a `wss://` tracker, the torrent must be seeded in real time by at least one WebTorrent/WebRTC peer. Without a WebRTC seed, browser-based clients (like bitvid or other WebTorrent-powered apps) cannot download or stream.
 
 3. **No `.torrent` file on Nostr**: This NIP is purely metadata (info hash, tracker URLs). Traditional BitTorrent clients can still use the magnet link if it has UDP/HTTP trackers.
 
@@ -202,4 +202,4 @@ Below is a more complete JSON example following NIP-35 conventions, demonstratin
 
 ### End of Updated Spec Sheet
 
-This revision aims to integrate WebTorrent/WebRTC considerations seamlessly into the existing NIP-35 structure. It remains optional to provide `wss://` trackers, but doing so is strongly recommended if you want real-time streaming in browser-based clients like Bitvid or other WebTorrent-powered frontends.
\ No newline at end of file
+This revision aims to integrate WebTorrent/WebRTC considerations seamlessly into the existing NIP-35 structure. It remains optional to provide `wss://` trackers, but doing so is strongly recommended if you want real-time streaming in browser-based clients like bitvid or other WebTorrent-powered frontends.
\ No newline at end of file
diff --git a/docs/design-system.md b/docs/design-system.md
index 11d1059f..09165d7c 100644
--- a/docs/design-system.md
+++ b/docs/design-system.md
@@ -1,6 +1,6 @@
-# Bitvid Design System Primitives
+# bitvid Design System Primitives
 
-Bitvid's visual language is now powered by Tailwind utilities backed by our design tokens. This document lists the primitives available via `css/tailwind.source.css`, how they behave across states, and when to mix them with Tailwind utilities.
+bitvid's visual language is now powered by Tailwind utilities backed by our design tokens. This document lists the primitives available via `css/tailwind.source.css`, how they behave across states, and when to mix them with Tailwind utilities.
 
 ## Focus Handling
 
diff --git a/docs/feed-engine.md b/docs/feed-engine.md
index 9c5a4d29..3c385679 100644
--- a/docs/feed-engine.md
+++ b/docs/feed-engine.md
@@ -1,6 +1,6 @@
 # Feed Engine Architecture
 
-The feed engine is a lightweight pipeline for composing Bitvid feeds from one
+The feed engine is a lightweight pipeline for composing bitvid feeds from one
 or more data sources. It lives in `js/feedEngine/` and exposes factories for
 sources, stages, sorters, and the engine itself. The goal is to make it easy to
 register new feeds today while leaving room for future "open algorithm" work
diff --git a/docs/kitchen-sink.html b/docs/kitchen-sink.html
index e46b4079..b9c020b8 100644
--- a/docs/kitchen-sink.html
+++ b/docs/kitchen-sink.html
@@ -3,7 +3,7 @@
   <head>
     <meta charset="UTF-8" />
     <meta name="viewport" content="width=device-width, initial-scale=1.0" />
-    <title>Bitvid Design System Kitchen Sink</title>
+    <title>bitvid Design System Kitchen Sink</title>
     <link rel="stylesheet" href="../css/tailwind.generated.css" />
   </head>
   <body class="bg-page font-sans text-text-strong">
@@ -12,7 +12,7 @@
         <div
           class="mx-auto flex max-w-6xl items-center justify-between px-md py-sm"
         >
-          <h1 class="text-2xl font-semibold">Bitvid UI Kitchen Sink</h1>
+          <h1 class="text-2xl font-semibold">bitvid UI Kitchen Sink</h1>
           <button class="btn">Primary Action</button>
         </div>
       </header>
diff --git a/docs/moderation/README.md b/docs/moderation/README.md
index dc0b0629..7b6dfc19 100644
--- a/docs/moderation/README.md
+++ b/docs/moderation/README.md
@@ -1,7 +1,7 @@
-# Bitvid Moderation Overview
+# bitvid Moderation Overview
 
 ## What we’re building
-Bitvid is follow-centric. Your Home feed comes from people you follow (F1). Discovery can optionally expand to friends-of-friends (F2) and ranked sources. Moderation is **client-side** and **user-controlled** with optional admin lists.
+bitvid is follow-centric. Your Home feed comes from people you follow (F1). Discovery can optionally expand to friends-of-friends (F2) and ranked sources. Moderation is **client-side** and **user-controlled** with optional admin lists.
 
 ## Core principles
 - **Freedom to choose**: User picks filters. Defaults are safe but reversible.
@@ -28,6 +28,6 @@ Bitvid is follow-centric. Your Home feed comes from people you follow (F1). Disc
 
 ## Files in this folder
 - `web-of-trust.md` — how we compute trust signals and thresholds
-- `nips.md` — exact NIPs and kinds Bitvid uses
+- `nips.md` — exact NIPs and kinds bitvid uses
 - `relays.md` — relay compatibility and COUNT fallbacks
 - `testing.md` — QA checklist + test vectors
diff --git a/docs/moderation/nips.md b/docs/moderation/nips.md
index 6907e195..66a43112 100644
--- a/docs/moderation/nips.md
+++ b/docs/moderation/nips.md
@@ -1,4 +1,4 @@
-# NIPs Bitvid uses (Moderation-Relevant)
+# NIPs bitvid uses (Moderation-Relevant)
 
 ## Required
 - **NIP-56 — Reporting**  
diff --git a/docs/moderation/web-of-trust.md b/docs/moderation/web-of-trust.md
index 4a0902e3..2dcee580 100644
--- a/docs/moderation/web-of-trust.md
+++ b/docs/moderation/web-of-trust.md
@@ -1,4 +1,4 @@
-# Web-of-Trust Policy (Bitvid)
+# Web-of-Trust Policy (bitvid)
 
 ## Graph terms
 - **F1 (friends)**: pubkeys you follow.
diff --git a/docs/nostr-analytics.md b/docs/nostr-analytics.md
index 4ba6fe1b..550ce49d 100644
--- a/docs/nostr-analytics.md
+++ b/docs/nostr-analytics.md
@@ -1,6 +1,6 @@
 # Nostr Analytics Knobs
 
-BitVid's view counter emits Nostr events so operators can track engagement without duplicating storage. Tune the following exports in `config/instance-config.js` to match your retention and performance goals:
+bitvid's view counter emits Nostr events so operators can track engagement without duplicating storage. Tune the following exports in `config/instance-config.js` to match your retention and performance goals:
 
 - `VIEW_COUNT_DEDUPE_WINDOW_SECONDS` (default: `86_400`): repeat plays from the same viewer inside this window are treated as duplicates so stalled reloads do not inflate totals. Shorten the window to count more aggressive replays, or extend it if you want conservative numbers.
 - `VIEW_COUNT_BACKFILL_MAX_DAYS` (default: `90`): controls how far back hydrators should walk history when a new analytics worker boots. Longer windows deliver deeper trend lines at the cost of heavier relay scans.
@@ -16,7 +16,7 @@ Playback telemetry runs even when a viewer has not connected a Nostr account. Th
 
 ### Publish latency expectations
 
-When a player crosses the 12-second watch threshold, BitVid invokes [`publishViewEvent`](../js/nostr.js#L2159-L2323) through the view-only [`recordVideoView`](../js/nostr.js#L4516-L4555) contract. The helper considers the publish successful as soon as any configured relay acknowledges the event, which in practice keeps latency under a second on public relays. The UI optimistically increments totals by feeding the signed event into [`ingestLocalViewEvent`](../js/viewCounter.js#L608-L640), so cards and modals reflect the new view immediately even while other relays finish syncing.
+When a player crosses the 12-second watch threshold, bitvid invokes [`publishViewEvent`](../js/nostr.js#L2159-L2323) through the view-only [`recordVideoView`](../js/nostr.js#L4516-L4555) contract. The helper considers the publish successful as soon as any configured relay acknowledges the event, which in practice keeps latency under a second on public relays. The UI optimistically increments totals by feeding the signed event into [`ingestLocalViewEvent`](../js/viewCounter.js#L608-L640), so cards and modals reflect the new view immediately even while other relays finish syncing.
 
 The watch history pipeline has been retired; `recordVideoView` now focuses solely on analytics publishing.
 
diff --git a/docs/nostr-auth.md b/docs/nostr-auth.md
index c54554d4..cc59e1b0 100644
--- a/docs/nostr-auth.md
+++ b/docs/nostr-auth.md
@@ -1,6 +1,6 @@
 # Nostr authentication storage
 
-Bitvid keeps lightweight state in `localStorage` so the UI can remember which
+bitvid keeps lightweight state in `localStorage` so the UI can remember which
 accounts signed in recently. This document explains the storage schema so future
 updates can evolve it without breaking existing users.
 
diff --git a/docs/nostr-event-schemas.md b/docs/nostr-event-schemas.md
index c065aa55..bd29f337 100644
--- a/docs/nostr-event-schemas.md
+++ b/docs/nostr-event-schemas.md
@@ -1,6 +1,6 @@
 # Nostr event schemas
 
-BitVid now centralizes every note that it publishes to Nostr in
+bitvid now centralizes every note that it publishes to Nostr in
 [`js/nostrEventSchemas.js`](../js/nostrEventSchemas.js). The module defines the
 kind, required tags, and content format for each note type so troubleshooting
 no longer requires hunting through the codebase. It also exposes helpers for
@@ -36,7 +36,7 @@ const event = buildVideoPostEvent({
 ```
 
 In the browser you can call the same helpers from DevTools via
-`window.BitVidNostrEvents` and `window.BitVidNostrEventOverrides`.
+`window.bitvidNostrEvents` and `window.bitvidNostrEventOverrides`.
 
 When managing relay metadata, use `buildRelayListEvent` so the resulting
 replaceable event follows NIP-65 (`kind:10002`) with `"r"` tags describing the
@@ -56,7 +56,7 @@ const { video, rawEvent } = await nostrClient.getEventById(eventId, {
   includeRaw: true,
 });
 
-// `video` is the normalized BitVid object and `rawEvent` is the original
+// `video` is the normalized bitvid object and `rawEvent` is the original
 // Nostr event with `sig`, `id`, and relay metadata intact.
 ```
 
@@ -95,7 +95,7 @@ builders inherit the same debugging knobs.
 
 ### NIP-71 rollout
 
-BitVid now emits a paired NIP-71 event (kind `21` for long-form, `22` for short
+bitvid now emits a paired NIP-71 event (kind `21` for long-form, `22` for short
 form) whenever the `FEATURE_PUBLISH_NIP71` flag is enabled. The builder converts
 structured upload metadata—image variants, captions, segments, hashtags, and
 participant pointers—into canonical tags so other clients can discover the same
diff --git a/docs/nwc-compliance.md b/docs/nwc-compliance.md
index fc0f0512..8fc9fb7e 100644
--- a/docs/nwc-compliance.md
+++ b/docs/nwc-compliance.md
@@ -1,6 +1,6 @@
 # Nostr Wallet Connect Coverage
 
-This note cross-references Bitvid's current Nostr Wallet Connect (NIP-47) implementation with the official
+This note cross-references bitvid's current Nostr Wallet Connect (NIP-47) implementation with the official
 specification so we can quickly spot regressions or missing features.
 
 ## URI handling
diff --git a/docs/qa.md b/docs/qa.md
index 38afd04c..f6f3eac1 100644
--- a/docs/qa.md
+++ b/docs/qa.md
@@ -1,4 +1,4 @@
-# Bitvid Manual QA Script
+# bitvid Manual QA Script
 
 Run this checklist before publishing releases or merging changes that touch upload or playback flows. Copy/paste the steps into QA tickets when requesting validation.
 
diff --git a/docs/watch-history-logging.md b/docs/watch-history-logging.md
index ea686dc1..3f7579d1 100644
--- a/docs/watch-history-logging.md
+++ b/docs/watch-history-logging.md
@@ -1,6 +1,6 @@
 # Watch history logging (v2 pipeline)
 
-BitVid's watch history sync is orchestrated by the
+bitvid's watch history sync is orchestrated by the
 [`WatchHistoryService`](../js/watchHistoryService.js). The service collects
 per-video pointer data during playback, batches it in session storage, and emits
 encrypted snapshots to relays only when a publish is triggered. Relay payloads
@@ -17,7 +17,7 @@ Snapshots publish two event types to the shared `WATCH_HISTORY_KIND` stream:
    `['head','1']` and may append `"a"` tags that reference previous chunk
    addresses, allowing readers to reconstruct the full set even when relays
    deduplicate aggressively.【F:js/nostrEventSchemas.js†L175-L189】【F:js/nostr.js†L2329-L2369】
-2. **Pointer event** — After chunks are accepted, BitVid emits a compact index
+2. **Pointer event** — After chunks are accepted, bitvid emits a compact index
    event containing the canonical list identifier (`['d', WATCH_HISTORY_LIST_IDENTIFIER]`),
    the `snapshot` label, the total chunk count, and an `a` tag for each chunk
    address.【F:js/nostrEventSchemas.js†L157-L170】【F:js/nostr.js†L2425-L2441】
diff --git a/index.html b/index.html
index af6af67e..290f5e58 100644
--- a/index.html
+++ b/index.html
@@ -7,12 +7,12 @@
 
     <meta
       name="description"
-      content="Bitvid is a decentralized video hub that prioritizes URL-first playback with WebTorrent fallback so your audience can stream reliably."
+      content="bitvid is a decentralized video hub that prioritizes URL-first playback with WebTorrent fallback so your audience can stream reliably."
     />
     <meta name="robots" content="index,follow" />
 
     <!-- Open Graph Meta Tags -->
-    <meta property="og:title" content="BitVid - Decentralized Video Sharing" />
+    <meta property="og:title" content="bitvid - Decentralized Video Sharing" />
     <meta
       property="og:description"
       content="Share videos and follow creators freely, in a truly decentralized way."
@@ -116,7 +116,7 @@
         >
           <img
             src="assets/svg/bitvid-logo-light-mode.svg"
-            alt="BitVid Logo"
+            alt="bitvid logo"
             class="h-16"
           />
         </a>
diff --git a/js/index.js b/js/index.js
index 65313372..f740321a 100644
--- a/js/index.js
+++ b/js/index.js
@@ -513,13 +513,13 @@ async function initializeInterface() {
   try {
     await bootstrapInterface();
   } catch (error) {
-    console.error("Failed to bootstrap Bitvid interface:", error);
+    console.error("Failed to bootstrap bitvid interface:", error);
   }
 }
 
 function onDomReady() {
   initializeInterface().catch((error) => {
-    console.error("Unhandled error during Bitvid initialization:", error);
+    console.error("Unhandled error during bitvid initialization:", error);
   });
 }
 
diff --git a/js/nostr.js b/js/nostr.js
index 548d4192..d6fa4f52 100644
--- a/js/nostr.js
+++ b/js/nostr.js
@@ -42,7 +42,7 @@ import {
 import { nostrToolsReady } from "./nostrToolsBootstrap.js";
 
 /**
- * The default relay set BitVid bootstraps with before loading a user's
+ * The default relay set bitvid bootstraps with before loading a user's
  * preferences.
  */
 export const DEFAULT_RELAY_URLS = Object.freeze([
@@ -2821,7 +2821,7 @@ function inferMimeTypeFromUrl(url) {
 }
 
 /**
- * Convert a raw Nostr event into Bitvid's canonical "video" object.
+ * Convert a raw Nostr event into bitvid's canonical "video" object.
  *
  * The converter intentionally centralises all of the quirky legacy handling so
  * that feed rendering, subscriptions, and deep links rely on the exact same
diff --git a/js/nostrEventSchemas.js b/js/nostrEventSchemas.js
index 2fffe883..3b8053c9 100644
--- a/js/nostrEventSchemas.js
+++ b/js/nostrEventSchemas.js
@@ -334,7 +334,7 @@ function resolveOverride(type) {
   }
 
   if (typeof window !== "undefined") {
-    const runtimeOverrides = window.BitVidNostrEventOverrides;
+    const runtimeOverrides = window.bitvidNostrEventOverrides;
     if (runtimeOverrides && runtimeOverrides[type]) {
       return runtimeOverrides[type];
     }
@@ -350,7 +350,7 @@ export function setNostrEventSchemaOverrides(overrides = {}) {
   }
 
   if (typeof window !== "undefined") {
-    window.BitVidNostrEventOverrides = schemaOverrides;
+    window.bitvidNostrEventOverrides = schemaOverrides;
   }
 }
 
@@ -868,7 +868,7 @@ export function buildAdminListEvent(listKey, { pubkey, created_at, hexPubkeys =
 }
 
 if (typeof window !== "undefined") {
-  window.BitVidNostrEvents = {
+  window.bitvidNostrEvents = {
     NOTE_TYPES,
     getSchema: getNostrEventSchema,
     getAllSchemas: getAllNostrEventSchemas,
diff --git a/js/ui/profileModalController.js b/js/ui/profileModalController.js
index caa30829..b9e2ca79 100644
--- a/js/ui/profileModalController.js
+++ b/js/ui/profileModalController.js
@@ -577,7 +577,7 @@ export class ProfileModalController {
       return fromConfig || DEFAULT_ADMIN_DM_IMAGE_URL;
     })();
 
-    const resolvedBitvidWebsiteUrl = (() => {
+    const resolvedbitvidWebsiteUrl = (() => {
       const fromOptions =
         typeof providedConstants.BITVID_WEBSITE_URL === "string"
           ? providedConstants.BITVID_WEBSITE_URL.trim()
@@ -595,7 +595,7 @@ export class ProfileModalController {
     this.maxWalletDefaultZap = resolvedMaxWalletDefaultZap;
     this.adminSuperNpub = resolvedAdminSuperNpub;
     this.adminDmImageUrl = resolvedAdminDmImageUrl;
-    this.bitvidWebsiteUrl = resolvedBitvidWebsiteUrl;
+    this.bitvidWebsiteUrl = resolvedbitvidWebsiteUrl;
 
     this.internalState = {
       savedProfiles: [],
@@ -2809,7 +2809,7 @@ export class ProfileModalController {
       return null;
     }
     if (!this.services.accessControl.canEditAdminLists(actorNpub)) {
-      this.showError("You do not have permission to manage BitVid moderation lists.");
+      this.showError("You do not have permission to manage bitvid moderation lists.");
       return null;
     }
     if (requireSuperAdmin && !this.services.accessControl.isSuperAdmin(actorNpub)) {
@@ -3256,17 +3256,17 @@ export class ProfileModalController {
       return { ok: false, error: "missing-actor-pubkey" };
     }
 
-    const fallbackActor = this.safeEncodeNpub(activeHex) || "a BitVid moderator";
+    const fallbackActor = this.safeEncodeNpub(activeHex) || "a bitvid moderator";
     const actorDisplay = this.normalizeNpubValue(actorNpub) || fallbackActor;
     const isWhitelist = listType === "whitelist";
 
     const introLine = isWhitelist
-      ? `Great news—your npub ${normalizedTarget} has been added to the BitVid whitelist by ${actorDisplay}.`
-      : `We wanted to let you know that your npub ${normalizedTarget} has been placed on the BitVid blacklist by ${actorDisplay}.`;
+      ? `Great news—your npub ${normalizedTarget} has been added to the bitvid whitelist by ${actorDisplay}.`
+      : `We wanted to let you know that your npub ${normalizedTarget} has been placed on the bitvid blacklist by ${actorDisplay}.`;
 
     const statusLine = isWhitelist
-      ? `You now have full creator access across BitVid (${this.bitvidWebsiteUrl}).`
-      : `This hides your channel and prevents uploads across BitVid (${this.bitvidWebsiteUrl}) for now.`;
+      ? `You now have full creator access across bitvid (${this.bitvidWebsiteUrl}).`
+      : `This hides your channel and prevents uploads across bitvid (${this.bitvidWebsiteUrl}) for now.`;
 
     const followUpLine = isWhitelist
       ? "Please take a moment to review our community guidelines (https://bitvid.network/#view=community-guidelines), and reply to this DM if you have any questions."
@@ -3281,10 +3281,10 @@ export class ProfileModalController {
       "",
       followUpLine,
       "",
-      "— The BitVid Team",
+      "— the bitvid team",
     ].join("\n");
 
-    const message = `![BitVid status update](${this.adminDmImageUrl})\n\n${messageBody}`;
+    const message = `![bitvid status update](${this.adminDmImageUrl})\n\n${messageBody}`;
 
     return this.services.nostrClient.sendDirectMessage(
       normalizedTarget,
diff --git a/js/videoEventUtils.js b/js/videoEventUtils.js
index acf48f63..d084ffb3 100644
--- a/js/videoEventUtils.js
+++ b/js/videoEventUtils.js
@@ -1,7 +1,7 @@
 // js/videoEventUtils.js
 
 /**
- * Extracts normalized fields from a Bitvid video event while
+ * Extracts normalized fields from a bitvid video event while
  * tolerating legacy payloads that may omit version >= 2 metadata.
  */
 const MAGNET_URI_PATTERN = /^magnet:\?/i;
@@ -194,7 +194,7 @@ export function parseVideoEventPayload(event = {}) {
       // Keep this guard so we don't duplicate thumbnail URLs in the playable URL list.
       pushUnique(urlCandidates, parsedUrl);
     }
-    // Legacy Bitvid events sometimes embedded magnets/info-hashes in the URL field, so treat it accordingly.
+    // Legacy bitvid events sometimes embedded magnets/info-hashes in the URL field, so treat it accordingly.
     collectMagnetOrInfoHash(parsedUrl);
   }
 
diff --git a/js/viewCounter.js b/js/viewCounter.js
index 72ab3350..42f60af0 100644
--- a/js/viewCounter.js
+++ b/js/viewCounter.js
@@ -1,6 +1,6 @@
 /**
  * @module viewCounter
- * @description Public API for tracking and formatting BitVid video view totals.
+ * @description Public API for tracking and formatting bitvid video view totals.
  *
  * The module exposes lifecycle helpers:
  *   - {@link initViewCounter} to prime the counter with the active Nostr client.
diff --git a/package.json b/package.json
index bbc20f03..5d4292a3 100644
--- a/package.json
+++ b/package.json
@@ -17,5 +17,6 @@
     "stylelint": "^16.8.0",
     "stylelint-config-standard": "^36.0.1",
     "tailwindcss": "^3.4.13"
-  }
+  },
+  "license": "GPL-3.0-or-later"
 }
diff --git a/tests/nip71-base-event-tags.test.mjs b/tests/nip71-base-event-tags.test.mjs
index aec2e059..fbe1dbaa 100644
--- a/tests/nip71-base-event-tags.test.mjs
+++ b/tests/nip71-base-event-tags.test.mjs
@@ -6,7 +6,7 @@ import { buildNip71MetadataTags, NostrClient } from "../js/nostr.js";
 
 test("30078 events carry nip71 metadata tags and hydrate fallback metadata", () => {
   const metadataInput = {
-    hashtags: ["  nostr  ", "BitVid  "],
+    hashtags: ["  nostr  ", "bitvid  "],
     participants: [
       { pubkey: "a".repeat(64), relay: " wss://relay.example " },
     ],
@@ -48,7 +48,7 @@ test("30078 events carry nip71 metadata tags and hydrate fallback metadata", ()
     .filter((tag) => tag[0] === "t")
     .map((tag) => tag[1])
     .filter((value) => value && value.toLowerCase() !== "video");
-  assert.deepEqual(hashtagValues, ["nostr", "BitVid"]);
+  assert.deepEqual(hashtagValues, ["nostr", "bitvid"]);
 
   const participantTag = event.tags.find((tag) => tag[0] === "p");
   assert.deepEqual(participantTag, [
@@ -76,7 +76,7 @@ test("30078 events carry nip71 metadata tags and hydrate fallback metadata", ()
   client.mergeNip71MetadataIntoVideo(video);
 
   assert.ok(video.nip71, "fallback merge should populate nip71 metadata");
-  assert.deepEqual(video.nip71.hashtags, ["nostr", "BitVid"]);
+  assert.deepEqual(video.nip71.hashtags, ["nostr", "bitvid"]);
   assert.deepEqual(video.nip71.participants, [
     { pubkey: "a".repeat(64), relay: "wss://relay.example" },
   ]);
diff --git a/tests/validate-config.test.mjs b/tests/validate-config.test.mjs
index 0244a58e..630bb580 100644
--- a/tests/validate-config.test.mjs
+++ b/tests/validate-config.test.mjs
@@ -15,7 +15,7 @@ test(
 
     assert.throws(() => validateInstanceConfig(overrides), {
       message:
-        "PLATFORM_FEE_PERCENT is positive but PLATFORM_LUD16_OVERRIDE is empty. Set PLATFORM_LUD16_OVERRIDE to the Lightning address that should receive the platform's split, or publish a lud16 value on the Super Admin profile so BitVid can route platform fees.",
+        "PLATFORM_FEE_PERCENT is positive but PLATFORM_LUD16_OVERRIDE is empty. Set PLATFORM_LUD16_OVERRIDE to the Lightning address that should receive the platform's split, or publish a lud16 value on the Super Admin profile so bitvid can route platform fees.",
     });
   }
 );
diff --git a/torrent/beacon.html b/torrent/beacon.html
index c43d3672..fee6b9f7 100644
--- a/torrent/beacon.html
+++ b/torrent/beacon.html
@@ -47,7 +47,7 @@
           <a href="../index.html" aria-label="Return to the bitvid home page">
             <img
               src="../assets/svg/bitvid-logo-light-mode.svg"
-              alt="bitvid Logo"
+              alt="bitvid logo"
               class="bitvid-logo"
             />
           </a>
diff --git a/views/about.html b/views/about.html
index 678faaa9..e6690447 100644
--- a/views/about.html
+++ b/views/about.html
@@ -5,7 +5,7 @@
     overriding your global “body { color: … }” rule
   -->
   <div class="bg-white p-6 rounded-lg shadow-md text-gray-900">
-    <h2 class="text-2xl font-bold mb-4 text-gray-700">About BitVid</h2>
+    <h2 class="text-2xl font-bold mb-4 text-gray-700">About bitvid</h2>
 
     <!-- 
       The .markdown-body class ensures the Markdown styling